[Contents]
1. What You Can Do with "Instagram" × "AutoReserve"
2. Steps to Add a Reservation Link in the Business Description Section
① Open the "Links" in the Edit Page
② Enter the Link
③ Check How It Appears After Setup
3. Steps to Add a Reservation Link to the Highlights Feature
① Post a Story
② Add a Link Sticker
③ Add to Highlights and Set a Title
④ Check How It Appears After Setup
4. In conclusion1. What You Can Do with "Instagram" × "AutoReserve"
On Instagram, you can add a reservation link to your restaurant's profile, stories, and posts so that users who are interested can make a reservation through AutoReserve right away. You can add the reservation link mainly in the following ways:
2. Steps to Add a Reservation Link in the Business Description Section
If you have an Instagram account, anyone can easily perform this basic operation.
This link allows users to transition to the AutoReserve reservation site with just one click, and since it always appears at the bottom of the profile, it’s easily visible to users. Be sure to take advantage of this feature!
Follow the steps below:
① Open the "Links" in the Edit Page
Go to your restaurant's account and access the edit page by clicking "Edit Profile."
Select the "Links" section and transition to the link input page.
② Enter the Link
Select "Add External Link."
Enter the URL of the AutoReserve reservation site in the "URL" field, then press "Done" (the title is optional).
③ Check How It Appears After Setup
Go back to your restaurant's profile screen and confirm that the link you added is reflected.
Additional Tip: To make it clearer for users what the link does, and to help with further customer attraction, add a phrase like "Reserve here" to the last line of your profile's "Bio" section. This will make it clear that the link leads to the reservation site, making the profile more user-friendly.
Once you complete steps ① to ③, the process of adding the reservation link to the business description section is complete.
3. Steps to Add a Reservation Link to the Highlights Feature
The "Highlights" feature allows you to keep stories, which normally disappear after 24 hours, on your profile for as long as you want.
You can easily add a reservation link to Highlights using the "Link Sticker" feature.
The advantage of the "Link Sticker" is that it allows you to place a reservation button on an image in a story that many users will see. Additionally, it gives you flexibility with the appearance of the image and the layout of the reservation button.
Follow the steps below:
① Post a Story
Select the "+" button at the top right of your profile screen and choose "Story" to select the photo for the post.
The image selection for your story is very important as it will catch the attention of users visually.
② Add the Link Sticker
In the pre-post screen of your story, select "Link" from the "Sticker Menu" at the top right.
Enter the URL of the AutoReserve reservation site and the text for the sticker.
The sticker will appear as shown in the image below.
If you have a reservation form in a foreign language, you can also set the sticker text in that language to make it easier for users to understand.
The link sticker allows you to change its design by pressing it multiple times, and you can adjust the placement and size as desired.
③ Add to Highlights and Set a Title
Once your story has been posted, you can add it to Highlights by selecting "Highlight" at the bottom right of the story and setting a title.
For Highlights that link to a reservation page, titles like "How to Reserve," "Reserve Here," or "Reserve Now" are recommended as they are clear and easy to understand.
④ Check How It Appears After Setup
Once the story is added to Highlights, select "View on Profile" to see how it appears on your profile.
The title you set earlier will appear as shown in the image below.
Once you complete steps ① to ④, the process of adding the reservation link to the Highlights feature is complete.
4. In conclusion
By adding a reservation link to your Instagram profile, stories, and posts, users who feel inspired to visit your restaurant after seeing your content will be encouraged to make a reservation via AutoReserve.
Instagram allows you to visually convey the appeal of your restaurant, and since it is widely used globally, it can be particularly useful for inbound marketing.
Now, let's set up your restaurant's reservation environment and create an account that can help increase your visits!